These days, customers want a business partner – not just product features. They want to understand what makes a difference to their bottom line and how your offerings can improve their business outcomes. To succeed in this new customer-centric landscape, you need to adopt an outcome-based sales ecosystem in your organization.

Key Take-Aways:

• Insight on how to properly document your customers’ and prospects’ high-level objectives and the metrics being tracked to achieve ROI
• Examples of how to develop best practices surrounding joint introductory calls: ask the right questions and transition the customer seamlessly between teams
• A guide for translating desired outcomes into specific customer journey roadmaps and implementation plans for both your sales and customer success teams to follow on an ongoing basis