february, 2020

Event Details
True differentiation is hard. Deciding how to respond to a threat of disruption is even harder. At Mastercard, we believe that defining one’s digital strategy through the lens of the
Event Details
True differentiation is hard. Deciding how to respond to a threat of disruption is even harder. At Mastercard, we believe that defining one’s digital strategy through the lens of the end-to-end customer experience will drive smarter decisions around how to evolve and why.
Key Take-Aways:
-
- Framework for identifying customer-centric business improvements
- Real world examples for how the end-to-end customer journey can inform strategy
- Critical factors for enabling customer-centric change
Time
(Tuesday) 2:15 PM
Rockstar Insights
